[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-personal-care-oral-b":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":62,"overallTrend":79,"interactionSummary":125,"liveInsights":127},"CURRENT","/leaderboard/personal-care/brands/oral-b",null,57,"personal-care","Personal Care","INDUSTRY",4779,"Oral-B","oral-b","https://cdn11.bigcommerce.com/s-2idmiil7bp/images/stencil/113x40/logo_1583737906__01995.original.png","https://oralb.com/",14,16,30,4,"2026-06-26T22:46:31.925117","Oral-B ranks #9 in the Personal Care leaderboard with a 19.7 AI Index across 3 engines with current brand-level data. Its strongest current signal comes from ChatGPT, and the score should be read as AI visibility rather than market share or product quality.","Oral-B is currently #9 out of 30 tracked Personal Care entities, with a 19.7 AI Index in the latest public snapshot. Oral-B trails Head & Shoulders by 1.1 AI Index points.\n\nThe strongest engine-level signal comes from ChatGPT, where Oral-B records a 22 AI Index and 0% mention rate. Grok is the next strongest covered engine at 22 with a 0% mention rate.","The softer engine-level signal is gemini, where Oral-B records a 15 AI Index and 0% mention rate. ChatGPT is another engine to watch at 22 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface Oral-B in Personal Care prompts. It does not rank product quality, sales, safety, or real-world market share.","Oral-B's latest visible AI Index is 19.7. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","Oral-B AI Visibility in Personal Care | AIvsRank","Review Oral-B's AI visibility in Personal Care: rank #9, 19.7 AI Index, 3 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is Oral-B ranked in the Personal Care leaderboard?","Oral-B is included because tracked AI engines surface it in Personal Care prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Oral-B?","The strongest current signal is ChatGPT at 22 AI Index and 0% mention rate. The softest covered signal is gemini at 15 AI Index and 0% mention rate.",{"question":35,"answer":36},"Which entities should be compared with Oral-B?","The most useful nearby comparison is Head & Shoulders. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Personal Care leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.",[41,48,53,56],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":46,"runDate":47},"chatgpt","ChatGPT",13,12,0,"2026-06-26T22:44:59.998007",{"engineCode":49,"engineName":50,"rank":16,"score":51,"mentionRate":46,"mentions":46,"runDate":52},"gemini-2.5-flash","gemini",6,"2026-06-26T22:45:57.106825",{"engineCode":54,"engineName":54,"rank":44,"score":55,"mentionRate":46,"mentions":46,"runDate":20},"Grok",10,{"engineCode":57,"engineName":58,"rank":59,"score":60,"mentionRate":46,"mentions":46,"runDate":61},"Qwen3.6","Qwen",2,28,"2026-05-24T21:54:18.362034",[63,69,75],{"brandName":64,"brandSlug":65,"rank":66,"overallScore":67,"scoreGap":68},"Neutrogena","neutrogena",15,14.92,-0.92,{"brandName":70,"brandSlug":71,"rank":72,"overallScore":73,"scoreGap":74},"Olay","olay",17,13.96,0.04,{"brandName":76,"brandSlug":77,"rank":16,"overallScore":17,"scoreGap":78},"Dettol","dettol",-2,[80,83,85,88,91,94,97,100,103,106,108,110,112,114,117,119,122],{"runDate":81,"overallScore":82},"2026-04-29T00:00:00",24,{"runDate":84,"overallScore":82},"2026-05-01T00:00:00",{"runDate":86,"overallScore":87},"2026-05-03T00:00:00",18,{"runDate":89,"overallScore":90},"2026-05-05T00:00:00",24.33,{"runDate":92,"overallScore":93},"2026-05-07T00:00:00",19,{"runDate":95,"overallScore":96},"2026-05-09T00:00:00",22,{"runDate":98,"overallScore":99},"2026-05-15T00:00:00",13.6,{"runDate":101,"overallScore":102},"2026-05-17T00:00:00",22.5,{"runDate":104,"overallScore":105},"2026-05-22T00:00:00",9,{"runDate":107,"overallScore":82},"2026-05-24T00:00:00",{"runDate":109,"overallScore":44},"2026-05-26T00:00:00",{"runDate":111,"overallScore":87},"2026-06-02T00:00:00",{"runDate":113,"overallScore":17},"2026-06-06T00:00:00",{"runDate":115,"overallScore":116},"2026-06-10T00:00:00",8.5,{"runDate":118,"overallScore":96},"2026-06-12T00:00:00",{"runDate":120,"overallScore":121},"2026-06-19T00:00:00",12.67,{"runDate":123,"overallScore":124},"2026-06-26T00:00:00",9.33,{"upvoteCount":46,"followCount":46,"isUpvoted":126,"isFollowed":126},false,{"rankInterpretation":128,"engineDivergenceInterpretation":129,"competitorGapInterpretation":130,"trendInterpretation":131},"Oral-B is currently #16 out of 30 entities in Personal Care, with a 14 overall AI visibility score across 4 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Oral-B's strongest current visibility comes from Qwen (28 AI Index, 0% mention rate) and ChatGPT (12 AI Index, 0% mention rate). Its weaker engine profile is gemini (6 AI Index, 0% mention rate) and Grok (10 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.","Neutrogena is the closest comparable entity by rank, with Oral-B behind it by 0.9 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Oral-B softened over the visible trend window, moving from 24 on 2026-04-29 to 9.3 on 2026-06-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines."]