AI Visibility Profile · Industry · Personal Care

Head & Shoulders AI Visibility in Personal Care

Head & Shoulders ranks #9 of 30 in the Personal Care AI visibility leaderboard with a 18.9 AI Index across 7 tracked AI engines. Use this page to compare AI search visibility, engine breakdowns, trend context, and nearby entities.

Entity Score
19
Leaderboard rank #9 of 30

AI visibility answer

How Head & Shoulders appears in AI search

Head & Shoulders currently ranks #9 out of 30 in the Personal Care AI visibility leaderboard with a 18.9 AI Index across 7 tracked AI engines. Use it as a direct answer for Head & Shoulders AI visibility, AI search ranking, and answer-engine benchmark questions.

The engine breakdown compares how ChatGPT, gemini, and Grok rank or mention Head & Shoulders, so the page separates broad AI search visibility from single-engine outliers.

Industry Rank
#9
Engines Covered
7
Comparable Entities
3
Updated
Jun 26, 2026

Entity Snapshot

Head & Shoulders is currently #9 out of 30 entities in Personal Care, with a 18.9 overall AI visibility score across 7 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.

Strongest visibility currently comes from Qwen (26 AI Index, 0% mention rate) and MiniMax (25 AI Index, 0% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.

Visibility is relatively weaker in Kimi (2 AI Index, 0% mention rate) and Grok (18 AI Index, 0% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.

Head & Shoulders's strongest current visibility comes from Qwen (26 AI Index, 0% mention rate) and MiniMax (25 AI Index, 0% mention rate). Its weaker engine profile is Kimi (2 AI Index, 0% mention rate) and Grok (18 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.

Continue from Here

This public entity page is a neutral starting point. Use Tracker when you want private monitoring for Head & Shoulders or a competitor set.

Compare in Trend Explorer

Head & Shoulders is trending upward based on recent AI visibility runs, moving from 18.5 to 19.7 for a +1.2 point change.

Head & Shoulders improved over the visible trend window, moving from 18.5 on 2026-04-29 to 19.7 on 2026-06-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Head & Shoulders improved over the visible trend window, moving from 18.5 on 2026-04-29 to 19.7 on 2026-06-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Engine Breakdown

ChatGPT
ChatGPT
Jun 26, 2026
Rank
#7
AI Index
22.0
Mention Rate
0.0%
gemini
gemini
Jun 26, 2026
Rank
#8
AI Index
19.0
Mention Rate
0.0%
Grok
Grok
Jun 26, 2026
Rank
#10
AI Index
18.0
Mention Rate
0.0%
DeepSeek
DeepSeek
Jun 2, 2026
Rank
#8
AI Index
20.0
Mention Rate
0.0%
MiniMax
MiniMax
Jun 2, 2026
Rank
#10
AI Index
25.0
Mention Rate
0.0%
Qwen
Qwen
May 24, 2026
Rank
#5
AI Index
26.0
Mention Rate
0.0%
Kimi
Kimi
May 24, 2026
Rank
#13
AI Index
2.0
Mention Rate
0.0%

Comparable Entities

Johnson's is the closest comparable entity by rank, with Head & Shoulders behind it by 1 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.

FAQ

Why is Head & Shoulders ranked in the Personal Care leaderboard?

Head & Shoulders is ranked using its current overall AI visibility score across tracked engines in Personal Care, combining rank position, recommendation strength, and mention-rate signals.

Which engines are strongest and weakest for Head & Shoulders?

The latest engine breakdown shows the strongest visibility in Qwen and relatively weaker visibility in Kimi.

Which entities should be compared with Head & Shoulders?

Head & Shoulders is compared most directly with Johnson's, Colgate, and Pantene in the current Personal Care leaderboard.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.

Methodology and source context

AIvsRank calculates this public entity page from 7 tracked AI engines and the latest completed industry leaderboard run for Personal Care.

Use the score, mention-rate, engine breakdown, comparable entities, and trend context together; no single chart or paragraph should be read as the whole visibility signal.