[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-makeup-colourpop":3},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":46,"overallTrend":63,"interactionSummary":93,"liveInsights":95},"CURRENT","/leaderboard/makeup/brands/colourpop",null,56,"makeup","Makeup","INDUSTRY",4771,"ColourPop","colourpop","https://cdn.shopify.com//s//files//1//1338//0845//files//colourpop-logo.svg?v=1728523904&width=500","https://colourpop.com/",2,28,30,1,"2026-05-24T21:45:54.125587","ColourPop ranks #27 in the Makeup leaderboard with a 5 AI Index across 2 engines with current brand-level data. Its strongest current signal comes from MiniMax, and the score should be read as AI visibility rather than market share or product quality.","ColourPop is currently #27 out of 30 tracked Makeup entities, with a 5 AI Index in the latest public snapshot. ColourPop trails Pat McGrath Labs by 1.3 AI Index points.\n\nThe strongest engine-level signal comes from MiniMax, where ColourPop records a 8 AI Index and 0% mention rate. Qwen is the next strongest covered engine at 2 with a 0% mention rate.","The softer engine-level signal is Qwen, where ColourPop records a 2 AI Index and 0% mention rate. MiniMax is another engine to watch at 8 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface ColourPop in Makeup prompts. It does not rank product quality, sales, safety, or real-world market share.","ColourPop's latest visible AI Index is 5. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","ColourPop AI Visibility in Makeup | AIvsRank","Review ColourPop's AI visibility in Makeup: rank #27, 5 AI Index, 2 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is ColourPop ranked in the Makeup leaderboard?","ColourPop is included because tracked AI engines surface it in Makeup prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for ColourPop?","The strongest current signal is MiniMax at 8 AI Index and 0% mention rate. The softest covered signal is Qwen at 2 AI Index and 0% mention rate.",{"question":35,"answer":36},"Which entities should be compared with ColourPop?","The most useful nearby comparison is Pat McGrath Labs. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Makeup leaderboard run is available. The current public snapshot was refreshed on 2026-05-09.",[41],{"engineCode":42,"engineName":43,"rank":44,"score":16,"mentionRate":45,"mentions":45,"runDate":20},"Qwen3.6","Qwen",25,0,[47,53,57],{"brandName":48,"brandSlug":49,"rank":50,"overallScore":51,"scoreGap":52},"Wet n Wild","wet-n-wild",27,5,-3,{"brandName":54,"brandSlug":55,"rank":56,"overallScore":16,"scoreGap":45},"Sephora Collection","sephora-collection",29,{"brandName":58,"brandSlug":59,"rank":60,"overallScore":61,"scoreGap":62},"Pat McGrath Labs","pat-mcgrath-labs",26,8,-6,[64,67,70,73,75,77,80,82,84,86,88,90],{"runDate":65,"overallScore":66},"2026-05-01T00:00:00",6,{"runDate":68,"overallScore":69},"2026-05-03T00:00:00",4,{"runDate":71,"overallScore":72},"2026-05-05T00:00:00",7.33,{"runDate":74,"overallScore":16},"2026-05-07T00:00:00",{"runDate":76,"overallScore":51},"2026-05-09T00:00:00",{"runDate":78,"overallScore":79},"2026-05-15T00:00:00",5.5,{"runDate":81,"overallScore":79},"2026-05-17T00:00:00",{"runDate":83,"overallScore":51},"2026-05-22T00:00:00",{"runDate":85,"overallScore":16},"2026-05-24T00:00:00",{"runDate":87,"overallScore":61},"2026-06-10T00:00:00",{"runDate":89,"overallScore":61},"2026-06-12T00:00:00",{"runDate":91,"overallScore":92},"2026-06-19T00:00:00",3,{"upvoteCount":45,"followCount":45,"isUpvoted":94,"isFollowed":94},false,{"rankInterpretation":96,"engineDivergenceInterpretation":97,"competitorGapInterpretation":98,"trendInterpretation":99},"ColourPop is currently #28 out of 30 entities in Makeup, with a 2 overall AI visibility score across 1 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","ColourPop's current engine-level visibility is concentrated in Qwen (2 AI Index, 0% mention rate). More completed engine coverage will make the strength and weakness pattern clearer.","Wet n Wild is the closest comparable entity by rank, with ColourPop behind it by 3 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","ColourPop softened over the visible trend window, moving from 6 on 2026-05-01 to 3 on 2026-06-19. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines."]