[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-instant-retail-sephora":3,"leaderboard-industry-instant-retail":125},{"pageState":4,"canonicalPath":5,"currentPath":6,"archiveContext":6,"industryId":7,"industrySlug":8,"industryName":9,"collectionType":10,"brandId":11,"brandName":12,"brandSlug":13,"logoUrl":14,"websiteUrl":15,"overallScore":16,"industryRank":17,"brandCount":18,"enginesCovered":19,"lastUpdatedAt":20,"summary":21,"strengths":22,"weaknesses":23,"trendNotes":24,"seoTitle":25,"seoDescription":26,"faq":27,"engineBreakdowns":40,"competitors":58,"overallTrend":75,"interactionSummary":118,"liveInsights":120},"CURRENT","/leaderboard/instant-retail/brands/sephora",null,40,"instant-retail","Retail Stores","INDUSTRY",4261,"Sephora","sephora","https://www.sephora.me/favicon.ico","https://www.sephora.me/ae-en",6,22,30,3,"2026-06-26T21:49:13.363248","Sephora ranks #20 in the Retail Stores leaderboard with a 10 AI Index across 5 engines with current brand-level data. Its strongest current signal comes from DeepSeek, and the score should be read as AI visibility rather than market share or product quality.","Sephora is currently #20 out of 30 tracked Retail Stores entities, with a 10 AI Index in the latest public snapshot. Sephora trails Lidl by 0.3 AI Index points.\n\nThe strongest engine-level signal comes from DeepSeek, where Sephora records a 14 AI Index and 0% mention rate. gemini is the next strongest covered engine at 11 with a 0% mention rate.","The softer engine-level signal is Grok, where Sephora records a 8 AI Index and 0% mention rate. MiniMax is another engine to watch at 8 with a 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface Sephora in Retail Stores prompts. It does not rank product quality, sales, safety, or real-world market share.","Sephora's latest visible AI Index is 10. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","Sephora AI Visibility in Retail Stores | AIvsRank","Review Sephora's AI visibility in Retail Stores: rank #20, 10 AI Index, 5 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[28,31,34,37],{"question":29,"answer":30},"Why is Sephora ranked in the Retail Stores leaderboard?","Sephora is included because tracked AI engines surface it in Retail Stores prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":32,"answer":33},"Which engines are strongest and weakest for Sephora?","The strongest current signal is DeepSeek at 14 AI Index and 0% mention rate. The softest covered signal is Grok at 8 AI Index and 0% mention rate.",{"question":35,"answer":36},"Which entities should be compared with Sephora?","The most useful nearby comparison is Lidl. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":38,"answer":39},"How often is this page updated?","This page updates when a new completed Retail Stores leaderboard run is available. The current public snapshot was refreshed on 2026-05-10.",[41,48,52],{"engineCode":42,"engineName":43,"rank":44,"score":45,"mentionRate":46,"mentions":46,"runDate":47},"chatgpt","ChatGPT",18,4,0,"2026-06-26T21:47:54.770638",{"engineCode":49,"engineName":49,"rank":50,"score":51,"mentionRate":46,"mentions":46,"runDate":20},"Grok",14,13,{"engineCode":53,"engineName":54,"rank":55,"score":56,"mentionRate":46,"mentions":46,"runDate":57},"deepseek","DeepSeek",15,1,"2026-06-04T21:39:10.165686",[59,65,69],{"brandName":60,"brandSlug":61,"rank":62,"overallScore":63,"scoreGap":64},"H&M","h-m",21,8.33,-2.33,{"brandName":66,"brandSlug":67,"rank":68,"overallScore":16,"scoreGap":46},"Uniqlo","uniqlo",23,{"brandName":70,"brandSlug":71,"rank":72,"overallScore":73,"scoreGap":74},"Zara","zara",20,8.67,-2.67,[76,79,82,84,86,88,90,92,94,96,99,102,105,108,110,113,116],{"runDate":77,"overallScore":78},"2026-04-30T00:00:00",10,{"runDate":80,"overallScore":81},"2026-05-04T00:00:00",5.5,{"runDate":83,"overallScore":45},"2026-05-06T00:00:00",{"runDate":85,"overallScore":16},"2026-05-08T00:00:00",{"runDate":87,"overallScore":78},"2026-05-10T00:00:00",{"runDate":89,"overallScore":81},"2026-05-14T00:00:00",{"runDate":91,"overallScore":51},"2026-05-16T00:00:00",{"runDate":93,"overallScore":50},"2026-05-22T00:00:00",{"runDate":95,"overallScore":16},"2026-05-26T00:00:00",{"runDate":97,"overallScore":98},"2026-05-31T00:00:00",4.5,{"runDate":100,"overallScore":101},"2026-06-02T00:00:00",8,{"runDate":103,"overallScore":104},"2026-06-04T00:00:00",14.24,{"runDate":106,"overallScore":107},"2026-06-06T00:00:00",8.5,{"runDate":109,"overallScore":81},"2026-06-08T00:00:00",{"runDate":111,"overallScore":112},"2026-06-10T00:00:00",12.36,{"runDate":114,"overallScore":115},"2026-06-19T00:00:00",7.5,{"runDate":117,"overallScore":107},"2026-06-26T00:00:00",{"upvoteCount":46,"followCount":46,"isUpvoted":119,"isFollowed":119},false,{"rankInterpretation":121,"engineDivergenceInterpretation":122,"competitorGapInterpretation":123,"trendInterpretation":124},"Sephora is currently #22 out of 30 entities in Retail Stores, with a 6 overall AI visibility score across 3 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.","Sephora's strongest current visibility comes from Grok (13 AI Index, 0% mention rate) and ChatGPT (4 AI Index, 0% mention rate). Its weaker engine profile is DeepSeek (1 AI Index, 0% mention rate) and ChatGPT (4 AI Index, 0% mention rate), so the engine spread points to where recommendation consistency can still improve.","H&M is the closest comparable entity by rank, with Sephora behind it by 2.3 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.","Sephora softened over the visible trend window, moving from 10 on 2026-04-30 to 8.5 on 2026-06-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.",{"id":7,"slug":8,"nameCn":126,"nameEn":9,"collectionType":10,"description":127,"brandCount":18,"contentIntro":6,"contentSummary":6,"contentEngineNotes":6,"contentWhyItMatters":6,"seoTitleOverride":6,"seoDescriptionOverride":6,"faq":128,"engines":138,"overallRankings":159,"latestRuns":303,"liveInsights":443},"零售店","Instant Grocery Delivery",[129,132,135],{"question":130,"answer":131},"How is the Retail Stores leaderboard calculated?","Overall ranking combines the latest AI visibility signals across tracked engines for Retail Stores, including rank position, recommendation strength, and mention-rate patterns.",{"question":133,"answer":134},"Why can Amazon lead overall but differ by engine?","Each AI engine can prefer different brands, evidence, freshness, and recommendation patterns, so engine-specific rankings can diverge from the combined leaderboard.",{"question":136,"answer":137},"How often is this Retail Stores leaderboard updated?","This leaderboard updates whenever new completed runs are available for Retail Stores, with the latest refresh date shown on the 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