AI Visibility Profile · Industry · Fragrance

Guerlain AI Visibility in Fragrance

Guerlain ranks #7 of 30 in the Fragrance AI visibility leaderboard with a 30.6 AI Index across 4 tracked AI engines. Use this page to compare AI search visibility, engine breakdowns, trend context, and nearby entities.

Entity Score
31
Leaderboard rank #7 of 30

AI visibility answer

How Guerlain appears in AI search

Guerlain currently ranks #7 out of 30 in the Fragrance AI visibility leaderboard with a 30.6 AI Index across 4 tracked AI engines. Use it as a direct answer for Guerlain AI visibility, AI search ranking, and answer-engine benchmark questions.

The engine breakdown compares how ChatGPT, gemini, and Grok rank or mention Guerlain, so the page separates broad AI search visibility from single-engine outliers.

Industry Rank
#7
Engines Covered
4
Comparable Entities
3
Updated
Jun 26, 2026

Entity Snapshot

Guerlain is currently #7 out of 30 entities in Fragrance, with a 30.6 overall AI visibility score across 4 tracked engines. That position shows how often AI systems surface the brand when answering industry comparison and recommendation prompts.

Strongest visibility currently comes from Grok (44.1 AI Index, 14.3% mention rate) and gemini (32.1 AI Index, 14.3% mention rate). These engines provide the best evidence that the brand is being selected consistently when AI systems answer this category.

Visibility is relatively weaker in ChatGPT (22.9 AI Index, 28.6% mention rate) and MiniMax (23.4 AI Index, 28.6% mention rate). Those lower-scoring engines are the main places to investigate if recommendation consistency needs to improve.

Guerlain's strongest current visibility comes from Grok (44.1 AI Index, 14.3% mention rate) and gemini (32.1 AI Index, 14.3% mention rate). Its weaker engine profile is ChatGPT (22.9 AI Index, 28.6% mention rate) and MiniMax (23.4 AI Index, 28.6% mention rate), so the engine spread points to where recommendation consistency can still improve.

Continue from Here

This public entity page is a neutral starting point. Use Tracker when you want private monitoring for Guerlain or a competitor set.

Compare in Trend Explorer

Guerlain has softened in recent runs, moving from 46.4 to 33.1 for a -13.3 point change. The weaker engines are the first places to inspect.

Guerlain softened over the visible trend window, moving from 46.4 on 2026-05-01 to 33.1 on 2026-06-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Guerlain softened over the visible trend window, moving from 46.4 on 2026-05-01 to 33.1 on 2026-06-26. Use this trend alongside the engine breakdown to see whether movement is broad or isolated to a few engines.

Engine Breakdown

ChatGPT
ChatGPT
Jun 26, 2026
Rank
#13
AI Index
22.9
Mention Rate
28.6%
gemini
gemini
Jun 26, 2026
Rank
#4
AI Index
32.1
Mention Rate
14.3%
Grok
Grok
Jun 26, 2026
Rank
#6
AI Index
44.1
Mention Rate
14.3%
MiniMax
MiniMax
Jun 4, 2026
Rank
#12
AI Index
23.4
Mention Rate
28.6%

Comparable Entities

Maison Francis Kurkdjian is the closest comparable entity by rank, with Guerlain behind it by 8.9 AI Index points. This gap is useful for reading whether the page reflects a clear lead, a close contest, or a brand that needs stronger AI evidence to move up.

FAQ

Why is Guerlain ranked in the Fragrance leaderboard?

Guerlain is ranked using its current overall AI visibility score across tracked engines in Fragrance, combining rank position, recommendation strength, and mention-rate signals.

Which engines are strongest and weakest for Guerlain?

The latest engine breakdown shows the strongest visibility in Grok and relatively weaker visibility in ChatGPT.

Which entities should be compared with Guerlain?

Guerlain is compared most directly with Maison Francis Kurkdjian, Gucci, and Creed in the current Fragrance leaderboard.

How often is this page updated?

The page updates whenever new completed leaderboard runs are available for this industry.

Methodology and source context

AIvsRank calculates this public entity page from 4 tracked AI engines and the latest completed industry leaderboard run for Fragrance.

Use the score, mention-rate, engine breakdown, comparable entities, and trend context together; no single chart or paragraph should be read as the whole visibility signal.