[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"leaderboard-brand-cross-border-ecommerce-otto":3,"leaderboard-industry-cross-border-ecommerce":84},{"pageState":4,"canonicalPath":5,"industryId":6,"industrySlug":7,"industryName":8,"collectionType":9,"brandId":10,"brandName":11,"brandSlug":12,"logoUrl":13,"websiteUrl":14,"overallScore":15,"industryRank":16,"brandCount":17,"enginesCovered":18,"lastUpdatedAt":19,"summary":20,"strengths":21,"weaknesses":22,"trendNotes":23,"seoTitle":24,"seoDescription":25,"faq":26,"engineBreakdowns":39,"competitors":51,"overallTrend":70,"interactionSummary":71,"liveInsights":73,"qualification":75},"CURRENT","/leaderboard/cross-border-ecommerce/brands/otto",37,"cross-border-ecommerce","Cross-border E-commerce","INDUSTRY",4166,"OTTO","otto","https://www.otto.de/apple-touch-icon.png","https://www.otto.de/",8.5,23,30,2,"2026-08-12T10:21:12.269886Z","OTTO ranks #18 in the Cross-border E-commerce leaderboard with a 17 AI Index across 1 engines with current brand-level data. Its strongest current signal comes from DeepSeek, and the score should be read as AI visibility rather than market share or product quality.","OTTO is currently #18 out of 30 tracked Cross-border E-commerce entities, with a 17 AI Index in the latest public snapshot. OTTO trails Zalando by 1.5 AI Index points.\n\nThe strongest engine-level signal comes from DeepSeek, where OTTO records a 17 AI Index and 0% mention rate.","The softer engine-level signal is DeepSeek, where OTTO records a 17 AI Index and 0% mention rate.\n\nKeep the scope narrow: this page measures how tracked AI engines surface OTTO in Cross-border E-commerce prompts. It does not rank product quality, sales, safety, or real-world market share.","OTTO's latest visible AI Index is 17. Read the trend together with engine coverage and mention-rate signals rather than as a standalone forecast.\n\nThat movement is useful context, but it is strongest when it lines up with engine coverage and mention-rate changes. A single score move should not be read as a full market or product signal.","OTTO AI Visibility in Cross-border E-commerce | AIvsRank","Review OTTO's AI visibility in Cross-border E-commerce: rank #18, 17 AI Index, 1 covered engines, and current competitor gaps in the AIvsRank leaderboard.",[27,30,33,36],{"question":28,"answer":29},"Why is OTTO ranked in the Cross-border E-commerce leaderboard?","OTTO is included because tracked AI engines surface it in Cross-border E-commerce prompts, and AIvsRank calculates its current visibility from rank position, recommendation strength, and mention-rate signals.",{"question":31,"answer":32},"Which engines are strongest and weakest for OTTO?","The strongest current signal is DeepSeek at 17 AI Index and 0% mention rate. The softest covered signal is DeepSeek at 17 AI Index and 0% mention rate.",{"question":34,"answer":35},"Which entities should be compared with OTTO?","The most useful nearby comparison is Zalando. Compare the score gap and engine-level table before treating rank movement as meaningful.",{"question":37,"answer":38},"How often is this page updated?","This page updates when a new completed Cross-border E-commerce leaderboard run is available. The current public snapshot was refreshed on 2026-05-10.",[40,46],{"engineCode":41,"engineName":42,"rank":16,"score":43,"mentionRate":44,"mentions":44,"runDate":45},"grok-4-7-videofree","Grok 4.7 via VideoFree",3,0,"2026-08-12T10:20:56.919121Z",{"engineCode":47,"engineName":48,"rank":49,"score":50,"mentionRate":44,"mentions":44,"runDate":19},"deepseek-v4-flash-bailian","DeepSeek V4 Flash via 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